Marketing Strategies Assignment Example | Topics and Well Written Essays - 1750 words

Marketing Strategies - Assignment Example It will shape the product features based on cost considerations. The marketing plan will allocate resources where they will gain the best return. Packaging, advertising, and distribution will all be a part of the marketing plan. To begin writing an effective marketing plan first requires a detailed marketing strategy based on a number of strategic criteria. Market power is the degree of penetration that a company or product currently has in the market. If a company has a large market share, or market dominance, they can benefit from the ability to set prices and less competition. If a company has a small market share they will be forced to follow the pricing plan of the market leaders. Market dominance can also be attained if there are barriers to entry for other companies. Dominance can also be acquired if the product has a sufficient profit margin to allow pricing competition. If a product has low market share, easy entry to the market, and a low profit margin the marketing will be from the aspect of low market power. This will be a consideration when placing the product in the market. The product may opt to challenge the market leader or find a niche market. The company may also place the product as a market follower or suitable substitute for the market leader. Innovation strategies determine the extent that a company or product will lead or f... Continual innovation and product improvement is mandatory. Other products may not be as influenced by innovation and consumers may prefer proven reliability rather than innovation. Innovation strategies also extend to the distribution and customer base of the product or company. New uses for an existing product is innovation. Finding new outlets, markets, and generating new customers is also an innovative strategy. Growth Strategies One of the most basic measurements of a firm's success is its growth rate. Aside from selling more of an existing product, a company may decide to grow vertically or horizontally. The company that employs vertical integration seeks to control the raw material, production, transportation, and marketing of their product ("Vertical Integration"). In this strategy, the firm profits from every step in the product's life. Horizontal integration is the acquisition of additional processes or markets that are similar to the existing base. An oil company that acquires additional refinery capability through purchase or mergers is employing horizontal integration. Products can be marketed to targeted and segmented markets with this strategy. A firm can likewise grow through either diversification or specialization. Kraft Food has benefited by offering a wide range of food products. A firm can also benefit from specializing in a product and becoming the market maker for the item. Kleenex and Xerox were both known for their focused product and expertise. Aggressiveness Strategies Part of the business plan will be plans for future expansion. The strategy will determine how fast and in what ways the firm will grow. These factors will be determined by the ability to take risks, financial leverage, level of bureaucracy, and aggressiveness. A company is

Comic Flaws. Moral Ambiguity Essay Example | Topics and Well Written Essays - 1000 words

Comic Flaws. Moral Ambiguity - Essay Example It is this susceptibility that describes his great comic flaw and the moral ambiguity that makes him such an easily relatable character, moreso in many ways than Max. In the end Leo suffers a comic downfall but escapes excessive punishment. Yet fear of being caught and guilt over his complicity in Max’s scheme exacts its own kind of punishment. It is this ethical crisis, of being caught between â€Å"good and bad,† and the attendant physical and psychological manifestations to which we can so readily identify. Leo is rather unexceptional, the stereotypical accountant, a character given to processes and rules. From a comedic standpoint, it is his â€Å"ordinariness† and the ethical angst that the musical and his involvement with Max brings about that makes us laugh at his plight. Not only is he of â€Å"unexceptional birth,† but he is to all appearances unable to rise above the circumstances of his birth: he will always be an average accountant. So when Max comes along, it is with the chance of a lifetime. The idea to produce a flop actually comes, albeit inadvertently, from Leo and adds to the humor of the situation. Breaking with his past is no simple matter. After Max tries to convince him to â€Å"fix† the books, Leo refuses and returns to his old job at the firm of Whitehall and Marks. Leo needs a nudge, something that will spur him to take a chance and risk security and his sense of well-being. That nudge comes from his boss, Mr. Marks, who berates him, thus eliciting a fantasy about becoming a Broadway producer. Leo relents, joins with Max to form Bialystock and Bloom and they begin looking for the worst play they can find. That Leo chooses to pursue his fantasy with Max is what makes him such a comic figure. He entertains the same fantasies and harbors the same dreams that we all have. The Producers is an exaggeration of the traditional American rags-to-riches story and the lengths to which people will go to make a fort une. Leo takes a monumental risk by quitting his job and joining with Max, only to seek his fortune by producing a bad play. To that end, he is forced to patronize Liebkind, a former Nazi and the musical’s author who insists that Max and Leo take the â€Å"Siegfried Oath.† The world of entertainment is incongruous to Leo, who has never been more than a button-down corporate functionary. We laugh at his discomfort as he and Max discuss the play with their director, Roger de Bris, an openly and outrageously gay character. Leo’s naivete reaches its height when, on opening night, he wishes the company â€Å"good luck,† thereby unwittingly committing the cardinal sin of the stage (Stroman, 2005). His cluelessness is honest, however, and reveals to the audience a fundamental unfamiliarity with his surroundings, which indicates his fundamental vulnerability. As such, one is inclined to hope that he will succeed, or at least that he will survive the productionâ⠂¬â„¢s unforeseen success. In pursuing this unlikely goal, Leo has to â€Å"go along† with the unsavory means by which Max secures the funds to produce Springtime for Hitler. The ethical dilemma is part and parcel of being a comic hero, and it is this dilemma that pulls Leo in different directions. As such, there is an element of the bemused â€Å"straight man† in Leo, who plays a sort of straight man, or foil, to Max’s flamboyantly unscrupulous raconteur. And though he becomes ensnared in the riskiness of their â€Å"

Objectives Of Criminology

Objectives Of Criminology A key aspect of criminology is the study of criminals and individuals who partake in criminal activities. However, what has remained extraordinary is the lack of interest that has been placed upon studying crime in relation to social demographic profiles, especially those regarding gender within traditional criminology. It was not until the 1970s that such issues were addressed as Feminist criminology sought to challenge traditional theoretical approaches to an understanding of the relationship and nature of women, crime and criminality. As Smart (1976; 2) explains; Our knowledge of the nature of female criminality is still in its infancy. In comparison to the massive documentation on all aspects of male delinquency and criminality, the amount of work carried out in the area of women and crime is extremely limited. Why has such a situation occurred? What has been regarded as the general relationship between taking precedence of studying male criminality over female criminality? Firstly, official statistics, such as the British Crime Survey and the Criminal Statistics for England and Wales, have consistently concluded that men are the disproportionate majority of criminal offenders, and that women only represent a very small majority. Although this does not signify that criminal offences are only subjected to men; when women do commit crimes, they are likely to be less serious in nature than those committed by men (Jones 2001). Such views are open to debate and scrutiny, as shall be explored later on, however it is generally the social view on how men and women fit into such statistics analysis. For example, of all criminals that were sentenced in 2006; 1.42 million, approximately 80% of these were men (National Statistics 2008). Secondly, most criminologists over the years almost exclusively be fore Feminism came into mainstream criminology, were in fact men who wrote extensively about male criminality (Cullen and Agnew 2006). Consequently, this has illustrated criminology as a male orientated and patriarchal discipline, as Britton (2000; 58) notes; criminology remains one of the most thoroughly masculinised of all social science fields. These have led to stereotypical views of criminals whereby the man is often portrayed as being the offender, what is usually referred to as hegemonic masculinity (Newburn 2007; 315), while the woman fits the image of being the victim of crime. These alone are enough reasons to ponder and contemplate the status and position of women within criminology. Have women been neglected from traditional criminology then? Or have their studies merely been overshadowed the sheer dominance of men? Is this to assert that traditional criminology has failed to make a single contribution to an understanding of the nature of female criminality? What has been done in an attempt to alleviate such marginalisation and disregard for women? What implications has the emergence of Feminism had, not only on the discipline, but also in areas relating to policy making and the criminal justice system? This assignment aims to offer a critical discussion regarding traditional criminologys contribution towards an understanding of female criminality, the means in which women are presented, Feminisms attempt to challenge such perspectives, and their attempt to rationalise women and the issue of gender equality within mainstream criminology. Great scientific advancement during the 19th century had a profound impact on the means in which crime and criminality was to be studied (Jones 2001). This new approach came to be known as Positivism a term coined by Auguste Comte to mean the scientific study of society, with the objective of establishing the relationship of causes and effects (Walliman 2006; 15). It held the principle that it was possible to study the nature of all phenomena on the basis that a scientific method was to be applied as its methodology. It is from this discipline that traditional criminology emerged, often referred to as Positivist criminology the scientific study of crime. This perspective claims that criminal behaviour is deterministic; that there are factors beyond and external to the control of the individuals, be it biological, psychological or sociological factors, that influences individuals, and are thus responsible for their engagement in criminal behaviour (Newburn 2007). As a result, there are explicit and clear differences between those who commit crime, usually pathological, and those who do not (Smart 1976). Rather than the criminal act itself, Positivist criminology is concerned with the very nature of individuals, predicating that this would eventually lead to a treatment of those engaging in criminal acts (White and Haines 1996). One of the very first studies on female criminality was proposed by Lombroso and Ferrero in their 1895 work entitled The Female Offender. They were greatly influenced by Darwins theory of evolution and applied a biological framework in their attempt to explain the relationship between women and crime (Jones 2001), arguing that it was biology that was the key determining factor that led women to engage in criminal offences (Newburn 2007). This was done through their concept of biological atavism (Klien 1973; 183), claiming that all criminals were characterised by a lack of advanced human development, and thus were more primitive in nature than non-criminals. It was this that differentiated deviants from the ordinary citizens (Heidensohn 1996). Their study of female criminals and prostitutions through detailed examinations of their photographs, brains and bones as done with the aim of discovering characteristics which were more in common with the criminal type. However, there seemed to be an inconsistency between the claim that all criminals are biological throwbacks from an earlier evolutionary stage (Smart 1976; 31), and their attempt to find such atavistic traits within the population of their research. How could they explain such a discrepancy? Lombroso and Ferrero argued that there were significantly fewer born female criminals than males and that they displayed fewer signs of degeneration (Newburn 2007; 301) because of their lack of evolution as opposed to men. In this sense, white men were regarded the being the most advanced form of evolution, and non-white women comprised the least advanced; women are big childrenà ¢Ã¢â€š ¬Ã‚ ¦their moral sense is deficient (Lombroso and Ferrero; 151 cited in Heidensohn 1996; 114) . Consequently, due to their more primitive nature than men, women had greater capacity to diverge in devious and criminal behaviour without being obviously visible or noticeable, while attempting to discover criminals within the male population was deemed as a very much easier task (Smart 1976), They observed it incontestable that female offenders seem almost normal when compared to the male criminal, with his wealth of anomalous features (Lombroso and Ferrero 1895; 107 cited in Heidensohn 1996; 113). Both had claimed that women were biologically inferior to men (Klien 1973; 185) to men. Having argued that women were naturally passive and had been culturally evolved for the duty of childrearing, this was seen as a reflection of their conservatism and were regarded as being generally much more law-abiding citizens than men. Thus they were deemed highly unlikely to enter the realms of criminality (Smart 1976; 32). Female offenders were thus labelled rare, an occasional rather than a born criminal. There existed greater stigma and shame on the criminal woman than on the criminal man, due merely to the fact that she was female. She was perceived as being unnatural, masculine and potent who lacked her passive role and maternal instinct; female offenders where going against conventional and traditional norms and values of society; an inversion of all the qualities which specially distinguish the normal woman; namely, reserve, docility and sexual apathy (Lombroso and Ferrero 1895; 297 ci ted in Heidensohn 1996; 114). Lombroso and Ferrero concludes by arguing it is not only the biology of women that fundamentally forbids them to engage in crime, but social expectation of women and their perceived social roles, are it seems, lies as an antithesis for criminal involvement (Smart 1976). Otto Pollak, in The Criminality of Women (1961), argued that what seems to be relatively low crime rates for women are in fact a misrepresentation of the relationship between gender and crime, claiming that female crime has been vastly under-estimated (Pollak 1961; 153 cited in Heidensohn 1996; 118). After studying crime rates across European countries, he argued that for both men and women, their crime rates were actually very similar, despite against such an assumption. Subsequently such statistical data concealed the true extent of female criminality and was deemed be unreliable, to which Pollak argued was the result of hidden female crimes that generally went unreported and undetected because of the nature of their physiology (Klien 1973).

Peaches Essay -- Literary Analysis, Reginald McKnight

In the story â€Å"Peaches†, Reginald McKnight introduces his main characters, one being Marcus. Marcus is a good guy, but he is described in different ways, due to his eagerness or insecurities. Throughout the work, author Reginald McKnight takes great care to illustrate situations and describe feelings and personalities that many men experience. This way, even though Marcus is having trouble controlling himself around other people and arrogant at times, he still tries to be a better person for Rita and for himself. He does this by going out of the country to experience other cultures and enhance his morals. On one level Marcus demonstrates that he is incredibly confident, but on the other level he shows signs of being insecure, manipulative, and overall an unstable man who may or may not be capable of achieving change. Marcus’ actions continually demonstrate how confident he is. Whether he is next door or across the country, Marcus always has his eyes set out for Rita. While, he claims â€Å"I have had relationships with Black women and Hispanic women, and Asian women† (75), thinking his experiences with other women instantly make him capable of understanding Rita. He is so eager to obtain her that he fails to see her as an individual. To Marcus, past experiences are enough to attain a healthy relationship. According to Marcus, he had â€Å"been through this before† (75) and told Rita she could tell him anything, thinking it had to do with a cultural gap. In fact, Marcus said to Rita, â€Å"You can tell me. I think I’d understand† (75). His confidence paired with his need for Rita’s recognition and approval makes it appear that his confidence may be only surface deep. Marcus himself is insecure, and like most guys he is constantly over thinkin... ... In creating a character so confident, insecure, manipulative, and unstable, Reginald McKnight also creates a character we can sympathize with. McKnight created a sense that Marcus was a confident individual, who set himself apart from society, but in doing so, he set himself up for failure. Where the one woman who could make all the difference began to fear him. Once that happened, everything went downhill as soon as Marcus began to dismiss Ritas response at any given point. Whether or not he was fully aware, Marcus built walls around him and avoided speaking about his personal life with any sort of depth. This, if anything, makes us aware that negative remarks and statements can lead to a very negative result. We are forced to form our own conclusion and conform to the fact that no matter how many miles away, one person may never change. Peaches Essay -- Literary Analysis, Reginald McKnight In the story â€Å"Peaches†, Reginald McKnight introduces his main characters, one being Marcus. Marcus is a good guy, but he is described in different ways, due to his eagerness or insecurities. Throughout the work, author Reginald McKnight takes great care to illustrate situations and describe feelings and personalities that many men experience. This way, even though Marcus is having trouble controlling himself around other people and arrogant at times, he still tries to be a better person for Rita and for himself. He does this by going out of the country to experience other cultures and enhance his morals. On one level Marcus demonstrates that he is incredibly confident, but on the other level he shows signs of being insecure, manipulative, and overall an unstable man who may or may not be capable of achieving change. Marcus’ actions continually demonstrate how confident he is. Whether he is next door or across the country, Marcus always has his eyes set out for Rita. While, he claims â€Å"I have had relationships with Black women and Hispanic women, and Asian women† (75), thinking his experiences with other women instantly make him capable of understanding Rita. He is so eager to obtain her that he fails to see her as an individual. To Marcus, past experiences are enough to attain a healthy relationship. According to Marcus, he had â€Å"been through this before† (75) and told Rita she could tell him anything, thinking it had to do with a cultural gap. In fact, Marcus said to Rita, â€Å"You can tell me. I think I’d understand† (75). His confidence paired with his need for Rita’s recognition and approval makes it appear that his confidence may be only surface deep. Marcus himself is insecure, and like most guys he is constantly over thinkin... ... In creating a character so confident, insecure, manipulative, and unstable, Reginald McKnight also creates a character we can sympathize with. McKnight created a sense that Marcus was a confident individual, who set himself apart from society, but in doing so, he set himself up for failure. Where the one woman who could make all the difference began to fear him. Once that happened, everything went downhill as soon as Marcus began to dismiss Ritas response at any given point. Whether or not he was fully aware, Marcus built walls around him and avoided speaking about his personal life with any sort of depth. This, if anything, makes us aware that negative remarks and statements can lead to a very negative result. We are forced to form our own conclusion and conform to the fact that no matter how many miles away, one person may never change. Peaches Essay -- Literary Analysis, Reginald McKnight In the story â€Å"Peaches†, Reginald McKnight introduces his main characters, one being Marcus. Marcus is a good guy, but he is described in different ways, due to his eagerness or insecurities. Throughout the work, author Reginald McKnight takes great care to illustrate situations and describe feelings and personalities that many men experience. This way, even though Marcus is having trouble controlling himself around other people and arrogant at times, he still tries to be a better person for Rita and for himself. He does this by going out of the country to experience other cultures and enhance his morals. On one level Marcus demonstrates that he is incredibly confident, but on the other level he shows signs of being insecure, manipulative, and overall an unstable man who may or may not be capable of achieving change. Marcus’ actions continually demonstrate how confident he is. Whether he is next door or across the country, Marcus always has his eyes set out for Rita. While, he claims â€Å"I have had relationships with Black women and Hispanic women, and Asian women† (75), thinking his experiences with other women instantly make him capable of understanding Rita. He is so eager to obtain her that he fails to see her as an individual. To Marcus, past experiences are enough to attain a healthy relationship. According to Marcus, he had â€Å"been through this before† (75) and told Rita she could tell him anything, thinking it had to do with a cultural gap. In fact, Marcus said to Rita, â€Å"You can tell me. I think I’d understand† (75). His confidence paired with his need for Rita’s recognition and approval makes it appear that his confidence may be only surface deep. Marcus himself is insecure, and like most guys he is constantly over thinkin... ... In creating a character so confident, insecure, manipulative, and unstable, Reginald McKnight also creates a character we can sympathize with. McKnight created a sense that Marcus was a confident individual, who set himself apart from society, but in doing so, he set himself up for failure. Where the one woman who could make all the difference began to fear him. Once that happened, everything went downhill as soon as Marcus began to dismiss Ritas response at any given point. Whether or not he was fully aware, Marcus built walls around him and avoided speaking about his personal life with any sort of depth. This, if anything, makes us aware that negative remarks and statements can lead to a very negative result. We are forced to form our own conclusion and conform to the fact that no matter how many miles away, one person may never change.

Stranded

It has been three months on this island and no sign of human kind other than my sister and L every day is a challenge between shelter and food Saftey isn't even a factor in this situation it really is a great challenge. We are currently located at a abandoned ship beeched near some rocks. There were a couple of supplies we gathered along the was such as bottles, containers, planks and more. Saphlre my sister gashed her leg while searching for fich on a sea shell It has begun toget Infected, we are hoping to find some medical supplies on the ship. so have begun doing everything around here.The food situation Is not well. Its beginning to get chilly Inwlch the flsh are not near shore and the frlut is gone. we have nothing but small creatures to catch and eat. I have been hunting often attempting to find something larger but not succeeding. I don't know how long we can live In this type of situation. The weather patterns are so different since the war the Island should not be getting co ld. The seasons are rapidly changing and It Is maklng things harder and us weaker. It has been a week since her leg Injury and 1m beginning to worry. I can see the pain in her eyes.It is a struggle tor her to even speak im hoping she will survive. Hope is all that is left. have made the decision it we dont tind a new shelter we have no chance. have been working on a ratt and have gathered enough tood. We will be leaving tor sea in the early morning. My sister needs help. I have been placing maggots on her open wound and attempting to keep it clean that's all I can offer. Were on our way! just got us going, Hoping we will find land soon. packed enough food for two weeks, and enough water for three. Im hoping we find land before we run out.

Value Chain in Domino’s Pizza

1. OVERVIEW Domino’s Pizza is the No. 1 Pizza Delivery Company in the world and the undisputed pizza delivery expert. The Company has a unique business and operation model and is a pioneer in the fast food industry. Since 1960, Domino’s Pizza has successfully expanded from 3 outlets in the United State to 9,350 stores operating in seventy countries. Domino’s operation in Malaysia and overseas uses the franchise model. The parent company, Domino’s Pizza LLC is head quartered in Michigan, United State of America. It maintains overall control on the sourcing and supplying of raw materials to the master franchises and enforces quality of the service and products sold. Founded in 1960, Domino's Pizza is the recognized world leader in pizza delivery operating a network of company-owned and franchise-owned stores in the United States and international markets. Domino's Pizza's Vision illustrates a company of exceptional people on a mission to be the best pizza delivery company in the world. 2. HISTORY The legend of Domino’s Pizza dates back to December, 1960 with the purchase of a small pizza shop in Ypsilanti, Michigan by brothers Tom and Jim Monaghan. The brothers bought the restaurant from friend Dominick DeVarti for USD500 cash and assuming the stores USD8,000 debt (Dicke, 1992). Neither Tom nor Jim had the intention of making the restaurant business their career, but rather saw the opportunity as a part-time venture to help cover the cost of their studies at the nearby University of Michigan. By June the store was earning a profitable USD400 a week but briskly fell off when students at the University went home for summer. Faced with the prospect of a slow phase, Jim sold Tom his half of the business in.. Domino’s One Brand -Putting People First -Demanding Integrity -Striving for Customer Loyalty -Delivering with Smart Hustle ; Positive Energy -Winning by Improving Results Everyday Making pizza since 1960†¦ Like most corporate success stories, Domino's started out small – with just one store in 1960. However, in 1978 the 200th Domino's store opened, and things really began to cook. By 1983 there were 1,000 Domino's stores and 5,000 in 1989. Today, there are nearly 10,000 stores – including more than 5,000 outside the United States. Sure, it took more than 50 years to get here, but the trip was well worth it. Feel free to take the journey yourself. Order a hot, Domino's Pizza for delivery to your door and make your family's dinner the best they have ever had. 1960s1960 * Tom Monaghan and his brother, James, purchase â€Å"DomiNick's,† a pizza store in Ypsilanti, Mich. Monaghan borrowed $500 to buy the store. >>>>1961 * James Monaghan trades his half of the business to Tom for a Volkswagen Beetle. 1965 * Tom Monaghan, the sole owner of company, renames the business â€Å"Domino's Pizza, Inc. 1967 * The first Domino's Pizza franchise store opens in Ypsilanti, Mich. 1968 * Company headquarters and commissary are destroyed by fire. The first Domino's store outside of Michigan opens in Burlington, Vt. |   | | 1970s1975 * Amstar Corp. , maker of Domino Sugar, institutes a trademark infringement lawsuit against Domino's Pizza. 1978 * The 200th Domino's store opens. |   | | 1980s1980 * Federal court rules Do mino's Pizza did not infringe on the Domino Sugar trademark. 1983 * Domino's first international store opens in Winnipeg, Canada. * The 1,000th Domino's store opens. gt;;;; * The first Domino's store opens on the Australian continent, in Queensland, Australia. 1985 * Domino's opens 954 units, for a total of 2,841, making Domino's the fastest-growing pizza company in the country. * The first Domino's store opens in the United Kingdom, in Luton, England. * The first Domino's store opens on the continent of Asia, in Minato, Japan. 1988 * The first Domino's store opens on the South American continent, in Bogota, Colombia. 1989 * Pan Pizza, the company's first new product, is introduced. * Domino's opens its 5,000th tore. |   |   | 1990s1990 * Domino's Pizza signs its 1,000th franchise. 1992 * Domino's rolls out bread sticks, the company's first national nonpizza menu item. 1993 * Thin Crust pizza is rolled out nationwide. * The company discontinues the 30-minute guarantee and re-emp hasizes the Total Satisfaction Guarantee: If for any reason you are dissatisfied with your Domino's Pizza dining experience, we will remake your pizza or refund your money. 1994 * Buffalo Wings are rolled out in all U. S. stores. 1995 * Domino's Pizza International opens its 1,000th store. First store opens on African continent, in Cairo, Egypt. >>>>1996 * Domino's launches its website (www. dominos. com). * Domino's rolls out flavored crusts, for limited-time-only promotions, nationally for the first time in company history. * The company reaches record sales of $2. 8 billion system-wide in 1996. 1997 * Domino's Pizza opens its 1,500th store outside the United States, opening seven stores in one day on five continents simultaneously. * Domino's Pizza launches a campaign to update the company logo and store interiors with brighter colors and a newer look. 998 * Domino's launches another industry innovation, Domino's HeatWave ®, a hot bag using patented technology that keeps pizza oven-hot to the customer's door. ;;;; * Domino's Pizza opens its 6,000th store in San Francisco, Calif. in April. * Domino's Pizza founder, Tom Monaghan, announces his retirement to pursue other interests, and gives up ownership of the company to Bain Capital Inc. 1999 * David A. Brandon is named Chairman and Chief Executive Officer of Domino's Pizza. * The company announces record results for 1999, with worldwide sales exceeding $3. 6 billion. Revenues increased 4. 4% over 1998. |   |   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  | 2000s2000 * Domino's Pizza International opens its 2,000th store outside the United States. * Domino's Pizza celebrates 40 years of innovation and delivering pizza to homes around the world. During the past four decades, Domino's has paved the way for businesses involved in food delivery, employing practices that have set the standard in the industry. * Domino's Pizza announces record results for 2000. Worldwide sales exceed $3. 54 billion. Revenues increased 5. 3% over 1999. 001 * Domino's introduces Cinna Stix ®, a new permanent dessert item, to its menu. * Domino's launches â€Å"Get the Door. It's Domino's. † advertising campaign. * Domino's 7,000th store opens in Brooklyn, N. Y. ;;;; * Domino's launches two-year national partnership with the Make-A-Wish Foundation ®Ã‚  of America. * Domino's stores in New York City and Washington, D. C. , provide more than 12,000 pizzas to relief workers following the September 11 tragedy. Domino's establishes a team member matching funds program to financially assist the American Red Cross and donates $350,000 to the Disaster Relief Effort. Domino's Pizza International division establishes Domino's first regional resource center with the majority stake purchase of the franchise in the Netherlands, setting the stage for expansion on the European continent. * Domino's pizza announces record results for 2001. Worldwide sales exceed $3. 78 billion. Revenues increased 6. 8 percent over 2000. 2002 * In February 2002, Domino's Pizza acquired 82 franchised stores in the Phoenix, Ariz. , market, making it the largest store acquisition in the company's history. In August 2002, Domino's kicked delivery up a notch with the introduction of Domino's Pizza Buffalo Chicken Kickersâ„ ¢ and marked the creation of a whole new surprising categ ory – premium chicken delivered right to the door! 2003 * Domino's announces an exciting multi-year partnership by becoming the â€Å"Official Pizza of NASCAR. † * Domino's is named Chain of the Year by Pizza Today magazine, a leading pizza trade publication. * Domino's combines two culinary classics – pizza and Philadelphia Cheese Steak – to create   Domino's Philly Cheese Steak Pizza. 004 * Domino's launches Domino's Cheesy Dotsâ„ ¢, delicious round balls of dough covered in a blend of zesty melted cheeses. * Domino's becomes an associate sponsor for the Drive for Diversity program, a minority driver development program designed to provide a steady pipeline of well-trained and supported minority drivers for the NASCAR circuit. * Domino's Pizza Inc. , the recognized world leader in pizza delivery, becomes a publicly traded company on the New York Stock Exchange (NYSE) in July 2004, under the new ticker symbol DPZ. * Domino's announces a three-year p artnership with St. Jude Children's Research Hospital. St. Jude was selected as Domino's â€Å"charity of choice† by franchisees and team members. >>>>2005 * Domino’s Pizza celebrates the completion of the three-year renovation of its World Resource Center in Ann Arbor, Mich. The renovation marks the first major improvement to the company’s world headquarters since Domino’s founder Tom Monaghan opened the sprawling Domino’s Farms office complex. * Domino’s Pizza Australia opens its 400th store in Aspley, Brisbane. * Domino’s Pizza in the United Kingdom celebrates the opening of its 400th store in Wadsley Bridge, Sheffield. Domino’s raises $1. 2 million for St. Jude Children’s Research Hospital during its second annual â€Å"Thanks and Giving† campaign. * Domino’s Pizza efforts worldwide raise $220,000 to support southeast Asia tsunami relief efforts. * Domino’s Pizza launches its American Classic Cheeseburger Pizza in co njunction with its appearance as a featured task on the NBC hit reality show, â€Å"The Apprentice. †2006 * Domino’s celebrates the opening of its 8,000th store with simultaneous celebrations of the opening of its 5,000th U. S. store in Huntley, Ill. , and its 3,000th international store in Panama City, Panama. gt;>>> * Domino's indefinitely extends its relationship with St. Jude as its national charitable partner. Domino's raises $1. 34 million for St. Jude during its third annual â€Å"Thanks and Giving† campaign. * Domino’s Pizza introduces Brownie Squares — warm, delicious, bite-sized brownies delivered with a fudge dipping sauce. 2007 * Domino’s introduces OREO ®Ã‚  Dessert Pizza—a thin dessert-style crust that’s layered with vanilla sauce and covered with OREO ®Ã‚  cookie crumbles and then topped with sweet icing. * Domino’s introduces its Veterans and Delivering the Dream franchising programs. Domino’s rolls out online and mobile ordering. >>>> * Domino’s is ranked in the Top 10 for the ninth time in Entrepreneur magazine’s annual listing of great franchise opportunities. 2008 * Domino’s becomes the largest sandwich delivery company overnight when it launches a line of oven baked sandwiches. * Domino's launches a food delivery industry first: Domino's Trackerâ„ ¢. This revolutionary technology allows Domino's Pizza customers to follow the progress of their order online, from the time they click the â€Å"Place Order† button (or hang up the telephone), until the order is delivered. 009 * Domino’s introduces American Legends, a line of premium pizzas featuring toppings such as roasted red peppers, spinach and feta cheese. * Domino’s introduced Breadbowl Pasta and Chocolate Lava Crunch Cakes. * At year’s end, Domino’s scraps its 49-year-old pizza recipe and launches its â€Å"new and inspired pizza† with an unusual adv ertising campaign. ;;;;|   |   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  | 2010s2010 * Bain Capital sells its interests in Domino's Pizza. * In March, Domino’s Pizza opens its 9,000th store worldwide, with dual celebrations in New Delhi, India and New Orleans, La. gt;>>> * Domino's raises $2. 7 million during the 7th annual St. Jude Children's Research Hospital ®Ã‚  Thanks and Giving ®Ã‚  campaign, marking the largest single charitable donation in the company's 50-year history. * Domino’s Pizza celebrates its 50th anniversary in December. 2011 * Pizza Today Magazine names Domino's its â€Å"Chain of the Year† for the second straight year – making the company a three-time overall winner, and the first pizza delivery company to receive the honor in back-to-back years. Domino's continues to revamp its menu, launching a new recipe for Buffalo Wings and Boneless Chicken, a ne w line of Domino's Artisanâ„ ¢Ã‚  Pizzas using premium ingredients and two new bread sides – Stuffed Cheesy Bread and Parmesan Bread Bites. * Patrick Doyle is named No. 1 Best CEO of 2011 by CNBC. * Domino's Pizza is recognized as the Official Pizza of the NCAA ®Ã‚  and Official Pizza of NCAA ®Ã‚  March Madness ®. The partnership lasts from 2011-2013. 2012 * Domino's debuts its ordering app for Android phones. This, in addition to its existing iPhone app which debuted in 2011, offers a Domino's mobile ordering app to more than 80 percent of smartphones. * Domino's Pizza debuts its mobile ordering technology to Amazon's Kindle Fire by launching the Domino's Pizza app into the Amazon Appstore for Android. This marks the company's first appearance in the Amazon Appstore for Android and the company's first Android tablet app. * In August, Domino's launched its â€Å"Ultimate Delivery Vehicle† design competition – a campaign as unique as anything in its 52-year history. Pizza lovers and car enthusiasts were asked to help Domino's revolutionize the pizza industry by contributing to the design of the Ultimate Delivery Vehicle – something Domino's fans and customers could see as part of the delivery experience in the future. Stay tuned! * Domino's unveiled its new logo and ‘Pizza Theater' store design†¦marking a significant change in the customer experience at Domino's! ;;;; * Domino's debuted the biggest product launch since the redesign of its core hand-tossed pizza, launching its Handmade Pan Pizza in September. Made from fresh, never-frozen dough, the terrific product marked Domino's entry into the Pan Pizza scene in a big way! |   |   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  | Domino's 101: Basic Facts PIZZA, PRODUCT & MENU: * 85%  of the items on Domino's menu are new since 2008. * There are more than  34 million ways  to create a single Domino's pizza. * 30 slices of pepperoni  go on a medium pepperoni pizza (40 slices for a large peperoni pizza). * Pepperoni is the most popular U. S. pizza topping, followed by mushrooms, sausage, ham and green peppers. * Breadsticks were the first national nonpizza menu item offered at Domino's, in 1992. Domino's World's Fastest Pizza Maker Pali Grewal can make three large pizzas in just 39. 17 seconds. STORE ; FRANCHISE OWNER FACTS: * Domino's is  95% franchise-owned. * Domino's has about  1,100 independent franchise owners  in the U. S. * More than 90% started their careers as drivers or assistant managers. * Domino's delivery experts cover 1 0 million miles each week  in the U. S. alone. INTERNATIONAL & GLOBAL FACTS: * Domino's delivers more than  1 million pizzas a day  worldwide. * Domino's operates  10,040 stores in over 70 countries  around the world. * More than half of Domino's sales now come from outside the U. S. * 2011 global retail sales: $6. 9 billion ($3. 4 domestic, $3. 5 international). * Domino's International has experienced  18 consecutive years of positive same store sales  growth (Q4 2011). * Domino's currently holds the #1 pizza delivery market position in 21 markets, including 7 of our 10 largest: Mexico, U. K. , Australia, India, France, South Korea and Turkey. * Domino's largest markets are the following (by number of stores):   | †¢ U. S. – 4,509†¢ U. K. /Ireland – 719†¢ Mexico – 585†¢ Australia – 458| †¢ India – 515†¢ South Korea – 367†¢ Canada – 366†¢ Turkey – 259| †¢ Japan – 232†¢ France – 09†¢ Taiwan – 140| BUSIEST DAYS FOR DELIVERY: * Domino's sells more than 11 million pizza slices on  Super Bowl Sunday, nearly 80% more than a typical Sunday. * Super Bowl is followed by  Halloween, New Year's Eve/Day  and  Thanksgiving Eve. TECHNOLOGY & ONLINE: * Domino's is consistently one of the top five companies  in terms of online transactions, behind companies such as Amazon and Apple. * 80% of smartphones  are covered with the ordering app (iPhone and Android). * 30% of Domino's orders  are taken online in the U. S. * 30 Domino's international markets  feature online ordering. Corporate Profile Founded as a single store in 1960, Domino’s Pizza today stands as the recognized world leader in pizza delivery. From the beginning, we have been dedicated to the best of service, quality products and delivery excellence. Domino's Pizza Corporate FactsEach day, more than 1 million customers enjoy hot, delicious Domino’s Pizza products on every inhabited continent on Earth, because we operate over   10,000 stores in more than 70 countries; each and every store dedicated to our  focus of providing great-tasting pizza – whether it be delivered directly to your door or available for carryout. We pioneered the pizza delivery business back in 1960, and our total system sells more than 400 million pizzas worldwide every year. Great Name Brand Recognition Domino’s Pizza is recognized as a Megabrand by Advertising Age magazine, and has been named â€Å"Chain of the Year† by Pizza Today, the leading publication of the pizza industry, three times – including back to back wins, the first ever company to do so, in 2010 and 2011. Strong Teamwork Domino’s Pizza Inc. s leadership, team members and franchisees aspire to achieve our collective vision of being Team Members and Franchisees on a mission to be the best pizza delivery company in the world. We operate through a set of Guiding Principles founded on integrity and putting people first (our shareholders, customers, suppliers and employees) – which serve as our compass as we manage our business. Our Products Domino’s Pizza offers Classic Hand Tossed, Crunchy Thin Crust, Artisan and Handma de Pan pizzas, with a wide variety of toppings. Additional menu items include  Stuffed Cheesy Bread, Buffalo Wings & Boneless Chicken, Chocolate Lava Crunch Cakes and Cinna Stix ®. We also proudly serve icy cold Coca-Cola ®Ã‚  products. Domino’s has recently expanded its menu significantly to also include Domino’s American Legendsâ„ ¢ specialty pizzas, Oven Baked Sandwiches and BreadBowl Pastasâ„ ¢. In late 2009, Domino’s debuted its Inspired New Pizza – a permanent change to its core hand-tossed product, reinvented from the crust up with new sauce, cheese and garlic-seasoned crust. Innovating the Pizza Delivery Business Throughout our history, in addition to pioneering the concept of efficient delivery of made-to-order pizzas, we have been part of innovations that have made significant impact on the pizza and delivery industries. Here’s a look at some of our innovative thinking: * Domino's HeatWave ®Ã‚  Hot Bag Domino’s HeatWave hot bags were introduced in 1998 to keep pizzas oven-hot during normal delivery. Originally, each hot bag contained a patented heating mechanism charged by plugging into an electric outlet at the store. The outer material of the bag is made with water-repellent nylon, which replaced the less sturdy vinyl material previously used. Domino’s has continued to innovate and evolve the technology, removing the electric cord and heating each bag via an induction heating system. The latest edition of Domino’s HeatWave bags relies solely on a patented insulation system that keeps pizzas both hot and crisp – completely eliminating the need for electricity. * A better box Domino's was the innovator behind the sturdy, corrugated pizza box, which keeps moisture from weakening the box, while preventing cheese from sticking to the top during delivery. Car-top sign – in 3-D! Today, it's hard to miss pizza delivery cars — thanks to Domino's Pizza. Domino's invented the 3-D car-top sign, which is currently used by a variety of industries, including taxis and driving schools. Taking innovation a step further – in 2012, Domino’s launched its â€Å"Ultima te Delivery Vehicle† campaign, asking consumers and car enthusiasts to help design a pizza delivery vehicle in hopes of revolutionizing the industry! * Spoodle This saucing tool combines the best features of a spoon and a ladle, cutting down the time spent saucing a pizza. The Spoodle was introduced at the 1985 World's Fastest Pizza Maker competition by the eventual winner, Jeff Goddard. * Domino’s Online Ordering – Pizza Tracker and Pizza Builder Domino’s launched online ordering in 2007, and in 2008 revolutionized the customer experience by launching its innovative Pizza Builder and Domino’s Tracker. Pizza Builder allows customers to see their pizza come to life on the computer screen, as toppings and crust styles are selected in real time. Domino’s Tracker allows customers to follow the progress of the order, from the time it’s placed until customers receive it. The experience has seen various looks, themes and interactive opportunities since its debut. While the Pizza Builder has since been mimicked by other pizza companies, we remain the only company offering the unique, engaging ordering experience of Domino’s Tracker. These innovations and others have helped us get better at what we love to do most: deliver great pizza to your door, efficiently and enthusiastically! Strong Distribution System To allow Domino's stores to concentrate on making and delivering pizzas, Domino's developed a central distribution and dough manufacturing system. This relieves stores from long hours making dough, grating cheese and preparing toppings. Today, Domino’s Supply Chain Services (SCS) provides high quality dough and ingredients nationwide, keeping the company's pizza consistently delicious. In fact, through its network of 16 domestic distribution centers, SCS regularly supplies the nearly 5,000 U. S. pizza stores with more than 240 products. Other pizza and fast food companies in the U. S. have adopted this same system. | Success Factors * Domino's is a powerful global brand. â€Å"Mega Brand† as defined by Advertising Age * Significant, ongoing investments in advertising result in broad consumer awareness * We are the #1 pizza delivery company in the U. S. * Largest share of pizza delivery channel and continued innovation†¦reinforced by our well-known tagline, â€Å"Oh Yes We Did! † * We have a large and growing international presence. * Operate in over 70 countries and with more than 10,000 stores worldwi de * #1 or #2 market share position in most of our top 10 markets * We have a strong and proven business model with superior returns. Strong unit economics: focused on efficient operating model; moderate cost to open; solid cash-on-cash returns * Franchisees have succeeded and have high renewal rates because the business model works forming solid partnerships * Voluntarily purchase from company supply chain system * Geographically diverse franchise base with no significant concentrations * Return on assets higher than the quick-serve restaurant peer average * We operate a profitable, value-added supply chain system. * Ensures quality and consistency Leverages purchasing power * Enhances franchisee partnerships through 50% profit sharing * Allows stores to focus on sales and service * Our leadership team has a track record of success. * Delivered strong results since 1999 change of control Our Commitment to Diversity Domino's commitment to diversity is based on creating a unified and inclusive environment that respects and celebrates the uniqueness of our exceptional people who invest their time, talents and energies while striving to make our company the best pizza delivery company in the world. With more than 10,000 stores around the globe, our stores are as diverse as the communities they serve. Diversity Mission Statement Domino's Pizza is committed to an inclusive culture which values the contributions of our customers, team members, suppliers, and neighbors. Our Team Domino’s Pizza is proud of its heritage of helping pizza makers and pizza takers become independent business owners. Some of the most successful Domino’s franchisees began their career as delivery experts, customer service representatives, or pizza makers in their own communities. Corporate Careers Our corporate offices are full of exceptional people supporting those team members and allowing them to stay focused on the task at hand. Domino's office personnel support our nearly 600 corporate-owned stores, a system of 5,000+ domestic franchise-owned stores and an international franchise base that operates more than 5,000 stores in approximately 70 markets. We also manage our own distribution business, a rarity in the quick service restaurant industry. We have marketers and lawyers. Accountants and communicators. Trainers and lease negotiators. International business consultants and human resource representatives. Safety specialists and product developers. There's many more dramatically different roles to fill, but they all have one thing in common: Domino's Pizza people are fiercely proud of who we are and what we do. If you have those same traits, we'd love to have you on our team. As a company, we have plenty of growing left to do and many successes to celebrate. Come grow and celebrate with us. Corporate Benefits and Perks World Resource Center – Ann Arbor, Michigan A 200,000 square foot modern World Resource Center includes 27 conference and meeting rooms, updated research and development labs and gift store. The centerpiece is the spacious Welcome Center, which surrounds a four-story glass staircase and a Domino’s Pizza store at the base. The office is minutes from downtown Ann Arbor, and less than 30 minutes from Detroit’s Metropolitan Airport. Domino’s Pizza is located in a scenic rural setting in a building known as the Prairie House at Domino’s Farms Office Park, and whose external architecture was inspired by the works of architect Frank Lloyd Wright. Located in suburban Ann Arbor, this landmark facility offers a unique and architecturally significant building, surrounded by pastures, cultivated farmland, and wildlife habitat. The following on-site amenities are available to Domino’s team members at the World Resource Center: 1. Dining Facility 2. Free Fitness Center membership 3. Post Office 4. Deli/Sundry Shop 5. Dry Cleaner 6. Bookstore 7. Credit Union 8. Art Gallery 9. Hair, nail and massage salons 10. Petting Farm 11. Free Parking Benefits Domino’s pizza recognizes the best way to achieve success is to first ensure the satisfaction of its team members. Treating team members exceptionally well is just one way we are committed to putting our people first. Domino’s is proud to provide a fair and comprehensive rewards package. Below are just a few of the generous benefits available to Domino’s team members. * Competitive salaries * Medical, dental and vision coverage * Prescription drug benefit * Wellness benefits * Health Savings Account (HSA) * Flexible Spending Accounts * Long and short-term disability * Team Achievement Dividend (performance bonus) * Partners Foundation (team member assistance) * Above-average paid holiday program * 401(k) matching program * Employee stock purchase discount plan * Company-paid life insurance * Supplemental and dependent life insurance * Tuition Reimbursement National corporate discounts * Legal services * Adoption assistance Corporate Training Programs Domino's Pizza Prep School For those team members not in stores every day and night, it is critical that they know how their role supports those who are and have a solid understanding of what happens in the store. This is so important to our business that we developed â€Å"Domino's Pizza Prep School† for o ur World Resource Center team members to give them store operations knowledge. This program earned Domino's a â€Å"Stevie† from the American Business Awards. HR Development Program The development program in the Domino’s People First department is a unique opportunity for early career human resource professionals to complete a defined career development plan, gaining knowledge and experience in all capacities of the field. Domino’s Pizza is committed to the development of the participants and has purposely selected positions that support their progression with the expectation that we are investing in the future leaders of the department. The program is only successful if the participant is equally committed to their development and responsibilities. We expect candidates to get as much as they can from each rotation and willingly support the company’s objectives, no matter where the position is located. Each participant is required to complete three rotations. Two of the rotations will be in a core assignment that all participants must complete, and the third will be one of the additional assignments. Core Assignments: * Shared Services (Ann Arbor, Mich. ) * Primary point of contact for 12,000 corporate team members for PeopleFirst-related issues. * Support team member requests by executing PeopleFirst policies and procedures and initiating recommended improvements. Maintain team members’ electronic records. * Communicate and support PeopleFirst programs Marketplace (corporate market): * Support team members in resolving employee relations issues * Coordinate staffing and retention initiatives Additional Assignments: * Franchise/Employee Relations * Compensation * Benefits * Training & Implementation Program * Learn ing & Development * Human Resource Information Systems DPZ University From first line supervision to leadership development, DPZ University provides the classes and career paths necessary to become successful. Domino's has a strong promotion from within culture and provides the necessary development to prepare individuals for future opportunities. Partnering with world-class organizations like Harvard Business School, Ninth House: The Leadership Development Company, Franklin-Covey, and others offer learning and development to achieve our vision of â€Å"Exceptional franchisees and team members on a mission to be the best pizza delivery company in the world. † Accounting/Finance Program Our cash and general ledger accountant positions are the gateway to opportunity at Domino’s Pizza. In this position, you will be responsible for: * Performing financial reviews at mid-period and final stages of the period closing cycle. * Communication with internal customers on outstanding accounting issues, problems, or concerns. * Acting as a resource to internal customers on financial statements. * Reviewing and analyzing accounts receivable, accounts payable, inventory and payroll activity. * Preparing weekly estimates for distribution centers. * Analyzing and posting weekly corporate sales data. * Auditing weekly corporate store paperwork. Researching Corporate sales, food, and labor variance by comparing actual data to Domino’s Pulse, our point of sales system. * Assisting the accounting center management or other internal customers with analysis of financial impact on certain projects. Supply Chain Careers From our nationwide network of 17 supply chain centers, Domino's Pizza Supply Chain strives to fulfill its mission of supporting more than 5,000 U. S. Domino's Pi zza stores by providing them with more than 200 different products. 365  Million Pounds Of Dough Last Year Supply Chain is also responsible for producing the dough used to make our pizzas. Each dough production team member is trained and certified in the art and science of dough production to ensure a top quality product. Teamwork is the Key Ingredient From our warehouse and customer service team members to our commercial delivery and service drivers to our management team, Domino's Pizza Supply Chain provides the foundation of support for our franchisees. This cooperation and teamwork is a proven system that has made Domino's Pizza the world leader in pizza delivery. Supply Chain Training Programs The Supply Chain Centers responsible for dough production, warehouse and store delivery provides numerous training programs to acquire the skills necessary to be proficient including dough certification classes to ensure product quality, forklift certification, and numerous safety and defensive driving classes. Training provided in the following areas: * Facility Safety Organization (IPP) * Physical Hazards associated with job * Chemical Hazards * Safety guards built into machines equipment * Administrative controls in effect * Personal Protective Equipment (PPE) * Emergency Action Plans * Accident Investigation process Blood borne pathogen safety training * Electrical safety training * Personal protective equipment training * Back injury prevention training * Safety course Supply Chain Benefits and Perks Domino’s pizza recognizes the best way to achieve success is to first ensure the satisfaction of its team members. Treating team members exceptionally well is just one way we are committed to putting our people first. Domino’s is proud to provide a fair and comprehensive rewards package. Below are just a few of the generous benefits available to Domino’s Supply Chain team members. * Annual performance-based bonus * Quality equipment * Paperless logging Regular schedules * Single and team runs * Competitive medical and dental package * 401(k) savings plan with company match * Life insurance * Educational assistance * Employee stock purchase plan What We Do In Supply Chain From our nationwide network of 16 Supply Chain Centers, Domino's Pizza Supply Chain strives to fulfill its mission of supporting more than 5,000 U. S. Domino's Pizza stores by providing them with more than 200 different products. Supply Chain Management Management positions at Domino's Pizza Supply Chain Centers offer you the opportunity to join a world-class company with: * A competitive salary. An excellent benefits package. * Opportunity for career growth. Our team lead ers are involved in all facets of our business. The work is a combination of administrative and operational responsibilities performed throughout the Supply Chain Center. The best candidates are strong yet thoughtful leaders who have the ability to respect their team members and mentor them onto greater career development. If you care about the people who work for you and have the desire to encourage and assist in their career growth, you're the type of leader we look for. What Types of Management Positions Are Available? Our General Manager Development Program is an excellent start to acquiring skills and learning the fundamentals of business operations. In addition to several requirements, it is necessary to work successfully in a team leader position (minimum of six months) to apply for the program. The program is customized for each individual and focuses on the following areas. Food Production Preparing and mixing fresh pizza dough is the responsibility of a production team member. The production team is the secret behind the great-tasting Domino’s Pizza consumers turn to when they’re hungry. If you have the desire to create a top-quality food product every day, then our production department is for you. Commercial Delivery and Service Drivers We look for team members with a commitment to safety and excellent customer service to be part of our Delivery ; Service team. Delivery ; Service drivers will drive a truck over an established route to deliver products to Domino’s Pizza stores. When you take the wheel for Domino’s Pizza Supply Chain, you are the face of our company to our customers. You’re interaction with the stores is crucial to our success. Many drivers build lasting relationships with customers in the fun and supportive family environment of Domino’s Pizza. Warehouse Our warehouse team members ensure that our customers receive each and every product they order, every time they order it. As a warehouse team member, your main responsibility will be to load, unload and move materials within or near the Supply Chain Center. You’re the one who makes it happen for us every day and you are an important piece of who we are. Customer Service As a Customer Service Representative (CSR), you are responsible for taking incoming orders from stores using a telephone and computer. A CSR talks with our customers regularly, taking their orders and solving concerns and problems. Our customers look to you for answers and direction. Your professional customer service expertise is essential to keeping our stores happy. What Qualifications Do I Need? These professional level positions at Supply Chain Centers require: * Strong team leadership skills. * Three years of experience in managing multi-function operations (preferably in transportation or supply chain). * A bachelor's degree in a related field. * A willingness to relocate.

How Many Questions Can You Miss for a Perfect SAT Score

How Many Questions Can You Miss for a Perfect SAT Score SAT / ACT Prep Online Guides and Tips Every year about 500 students get a perfect score on the SAT. How many questions can you get wrong and still be among this elite group? Find out here in a complete breakdown ofthe Math and Evidence-Based Reading and Writing sections across eight official SAT practice tests. How Is the SAT Scored? To understand how many questions you can get wrong and still achieve a perfect 1600, you need to understand how the test is scored. I'll give a brief summary here, but if you're interested in more details about the scoring process, check out ourguide onhow to calculate SAT score. For the whole test, you receive one point for correct answers, and you receive zero points for a wrong answer and questions skipped. Since you’re not penalized for wrong answers, skipping or answering a question incorrectly results in the same score. NOTE:The essay is not factored into your composite SAT score (400-1600 scale), so I will not discuss it further in this article. However, for more information on the new SAT essay, read our other guide. To calculate your Math section, you start by calculating a raw score, which is simply the number of questions answered correctly (if you answered 50 correctly, your raw score is 50). For the Evidence-Based Reading and Writing section, you start by calculating two raw scores: one for the Reading portion and one for the Writing and Language portion. Just as in the Math section, the raw scores are just the number of questions answered correctly. For both sections, each raw score is then converted into a scaled score - the exact conversion varies by test date. However, the College Board provides this example chart intheir SAT practice testas an estimate: Let's go through how the scoring works for each section in a bit more depth.For Math, the raw to scaled score conversion is very simple. Let’s say you miss two questions (you got 56 correct out of 58 questions); your raw score will be a 56. You then find the corresponding scaled score for Math on the chart, which is 790. Your Math section score would be a 790. For Evidence-Based Reading and Writing, the conversion is a little more complicated since you get two raw scores. If you missed three questions in Reading (got 49 of 52 correct), your raw score would be 49. If you missed ten questions in Writing (got 34 of 44 correct), your raw score would be 34. You then find the corresponding scaled score for each of those sections: Reading: 49 questions right = 38 scaled score Writing: 34 questions right = 32 scaled score Next, you add together the two separate scaled scores and multiply by 10 to get your Evidence-Based Reading and Writing section score. (38 + 32) x 10 = 70 x 10 =700 Your Evidence-Based Reading and Writing section score would be 700.Now let’s get back to the original question. Exactly How Many Questions Can You Get Wrong or Skip and Still Get a 1600? Since the scores on the individual sections are simply added together to create your composite SAT score, you need to score 800 on the two sections (Math and Evidence-Based Reading and Writing) to get a score of 1600. In the chart below, I have analyzed eight official SAT score charts and determined the number of questions you can get wrong or skip on each part of the test for an 800 in the section. These official practice SAT were written by the same people who write actual SATs. This means they're a great resource for analysis because you can be sure they'll be very similar to the SAT you take on exam day. NOTE: Since you’re not penalized for wrong answers, skipping vs. answering a question incorrectly results in the same score. Number of Questions You Can Get Wrong in Each Section and Still Get a Perfect Score Math Reading Writing Total Test 1 0 1 0 1 Test 2 0 0 0 0 Test 3 0 1 0 1 Test 4 1 0 0 1 Test 5 0 0 1 1 Test 6 0 1 0 1 Test 7 0 0 0 0 Test 8 1 0 0 1 Typically, to get an 800 in Math, you cannot miss any questions because you need to get a raw score of 58 (out of 58 questions). Occasionally, an SAT will allow you to get one wrong answer in Math as you can see on Tests 4 and 8. However, I would not count on that, as it is not the norm. If you're aiming for 1600, strive for perfection in Math. To get an 800 in Evidence-Based Reading and Writing, you cannot get any questions wrong on the Writing and Reading portions. Occasionally, an SAT will allow you to get one wrong or to skip one as you can see on Tests 1, 3 and 5 for the Reading section, or Test 5 for the Writing section. However, as with Math, that is not the norm. If you're aiming for 1600, prepare to get zero wrong in Evidence-Based Reading and Writing. Overall, on the SAT, you should aim to get no questions wrong if you want a perfect score.This is no easy feat, but it is possible. After all, about 500 students do it each year! What Does This Mean If You'reTrying to Get a 1600? You need to make sure that you can finish the entire test in the allotted time since you cannot afford to skip or miss any questions. For Math, you need to be basically perfect. You can see, through my analysis, on six out of eight Math sections, you cannot get any questions wrong if you want an 800. For Evidence-Based Reading and Writing, you also need to be basically perfect. On three out of eight Reading portions, you could get one wrong and still get 800, but you can’t rely on having that opportunity. On seven out of eight Writing sections, you cannot get any questions wrong if you want an 800. What's Next? Trying to get a perfect SAT score? You should check out our SAT study guide. Taking the SAT soon and need to improve your score in a hurry? Read our SAT cramming guide. Aiming for the Ivy League? Read our guide to getting in! Want to improve your SAT score by 160 points? Check out our best-in-class online SAT prep classes. We guarantee your money back if you don't improve your SAT score by 160 points or more. Our classes are entirely online, and they're taught by SAT experts. If you liked this article, you'll love our classes. Along with expert-led classes, you'll get personalized homework with thousands of practice problems organized by individual skills so you learn most effectively. We'll also give you a step-by-step, custom program to follow so you'll never be confused about what to study next. Try it risk-free today:

THREE TRUE STORIES Essays - Free Essays, Term Papers

THREE TRUE STORIES Essays - Free Essays, Term Papers ESOL 0372 Prof. Leal 11.11.2015 Reading Changed My Life! (BR#4) THREE TRUE STORIES After a lifetime of abuse, Maria Cardenas was finally living in peace with her daughter. But soon, that little girl would be able to read better than her mother. What could Maria do? School was a nightmare for Daisy Russell. She couldnt wait to get away from a place where she felt stupid and worthless. But once she dropped out, she discovered a burning desire to learn to read. Was it too late? As a child, Julia Burney escaped from the poverty and violence of her home into a world of books. As an adult, she saw children growing up without that escape available to them. How could she help? In Reading Changed My Life! Three True Stories, youll learn what happened to Maria, Daisy, and Julia. They are three courageous women whose stories will touch and inspire you. Daisy Russel spent her unfortunate childhood a violent father, a gold seeker. Her family often had to move all over the country looking for the pot of gold. Therefore, between first and sixth grades, Daisy attended seventeen different schools. As a result, it affects a lot on her education. Her father considered girls dont need education and. When Daisy was about a year old, if her mother didnt stop him, he tried to give Daisy away. Daisy was beaten by her father all the time. Furthermore, an uncle had been sexually abusing her. In school, she was too frightened to tell her teachers about anything, she tried to make her self-quitter and quitter. Until one day, her mother took her run way. Daisy was finally free of her father. But the beatings from him had damaged her spirit. School became a nightmare with her. She felt herself stupid and worthless at school. By chance, when she was about 18, a lady gave her a copy of magazine. It took her months to read it. But she tried hard enough and discovered a burning desire to learn to read. It wasnt too late for her. By reading more and more books, she tried to change her life. Until now, she becomes a happy and successful woman. There is a lot of research about the benefits of reading, its not only given us knowledge but also helps us overcome the stress and sleep better. Look at Daisy Russels story, although she spent her childhood with violence and abusing from her father, and her spirit was damaged. But when she starts to read her first book, it helped to comfort her soul, and take away her nightmares. I think the most important thing that changes her life is not only reading, but also is her persistence. She was not good at school but she wasnt giving up. She tried to read even though its not easy. I am so much interested with the story of Maria because she is one of the bravest woman l have ever read about. Her story changed my life instantly when she was raped and was forced to marry the rapist even when she was in such an ugly incident. Despite all this, Maria decided that she has to become someone in life, and she made a great effort to rise above her struggle, and became a successful person.

A Game of Chance: Eat at Your Own Risk around Northeastern Essay

For freshmen, it's about getting away from the cafeteria. For upperclassmen, it's either not knowing how to cook or not having enough time to cook. When it comes to food at Northeastern University -- eating out is king. However, many students never consider what goes on behind the scenes at one of the local eateries on or near campus. Most probably don't want to know, caring more about the cheap menu than how the food is prepared. The feeling remains that as long as the food is good, then the restaurant too is good. Yet, when someone gets sick from the meal, it then becomes an issue. In and around campus, some restaurants are giving some of their customers more than they bargained for. According to the Boston Inspections Department's health inspections reports, some of the restaurants around campus such as University House of Pizza and Chicken Lou's have serious health infractions and often times, those restaurants are guilty on numerous occasions. At mayorsfoodcourt.com, the Inspections Department has reports on thousands of restaurants in metropolitan Boston. They categorize health infractions into three categories: Foodborne Illness Risk Factor Critical Violation, Critical Violation and Non-Critical Violation. A Foodborne Illness Risk Factor Critical Violation is an infraction that occurs when improper practices or procedures are identified by the Center for Disease Control and Prevention (CDC) as the prevalent contributing factors of foodborne illness or injury. This is the most serious infraction that a restaurant can have. An example of one such violation is the restaurant not advising customers against ordering uncooked, or rare, meat. A Critica Pizzeria Uno - 280 Huntington Ave. - Inspected September 24, 2003 7 Risk Factor Critical Violations 3 Critical Violations 14 Minor Violations A Taste of Asia - 267 Huntington Ave. - Inspected July 15, 2003 1 Risk Factor Critical Violation 1 Critical Violation 5 Minor Violations Vinny T's of Boston - 867 Boylston St. - Inspected January 29, 2003 4 Risk Factor Critical Violations 2 Critical Violations 15 Minor Violations University House of Pizza - 452 Huntington Ave. - Inspected October 9, 2003 10 Risk Factor Critical Violations 2 Critical Violations 11 Minor Violations To view the entire inspection reports, visit mayorsfoodcourt.com. To make a complaint about a restaurant, visit the website, call the Division of Health Inspections at 617-635-5326 8 a.m. to 5 p.m. Monday through Friday or call the mayor's 24-hour hotline at 617-635-4500.

International Marketing Strategy of Freitag brand Assignment

International Marketing Strategy of Freitag brand - Assignment Example The brand ‘Freitag’ is quite well-known in the international arena. The inception of the brand happened back in the year 1993 in Zurich, Switzerland. It was started by two brothers named Markus and Daniel Freitag who were graphic designers. They were in the hunt for a messenger bag that had to be water-repellent, heavy-duty and a functional one in which they could take their designs being fearless of the fact that water can not spoil it. They got their inspiration from the lorries that had cheerful colours and created a messenger bag by cutting out an old tarpaulin of a truck. They used webbing emanating from car seat-belts were used and the edging was provided by the inner tube of a bicycle which was old (Freitag, n.d). This is how they turned their individual need into a successful business. Freitag has employee strength of over 120 people. The products of Freitag are now sold in more than 350 shops across the globe. The brothers have since then marketed and developed quite a lot of bags for men and as well as women. The brand has two lines of bag: The classic FUNDAMENTALS that have more than 40 models which are being continuously further developed and complemented. In September 2010 the brand introduced the FREITAG REFERENCE Line and since then it has only been launched under seasonal collections. In spite of having stores in New York, Berlin, Vienna, Davos, Cologne, Zurich and Hamburg, the bags are still made in Switzerland (Freitag, n.d). It has been noticed that there are many reasons for companies to internationalise. The key reason behind internationalisation is the capacity to continue to be competitive in their related environment. The concept of internationalisation is explained as establishing business relationships associations in different countries by way of integration, penetration and extension. Integration is explained as the process of co-ordinating the diverse national networks. Penetration can be stated as growth of positions and enhanced commitments in relation to resources in networks in which the company is presently involved with. And, extension means investments with regard to networks which are new. However, an additional significant motive for deciding to globalise activities results from the fact of increasing competition from foreign participants in the domestic market. With the intention of keeping pace with those competitors who are often known to adopt aggressive policies in order to expand their share in the market, it becomes important for the local organisations to shift attention to global markets. Therefore, the above factors can be stated to be the causes for internationalisation of the brand (Ebner, 2011). And the growing popularity of Freitag bags

Supply chain management Essay Example | Topics and Well Written Essays - 500 words - 10

Supply chain management - Essay Example ght together a wide range of best practices with downstream and upstream partners, collaborative practices, innovations in demand forecasting, and integrated business planning, as well as research based operation techniques (Green, 2013). Unilever’s supply chain management can be termed to be a collaborative one. The collaborative supply chain management is effective in the management activities ranging from supplier selection, environmental scanning, monitoring, and auditing and supplier development (partnerships) (Brammer et al. 2012). Both supply and demand repository stages depend on forecasting as the main source of data that determines by the products in demand and availability from the stores. The production stage adopts push technique that is based on aggregate customer demand forecasts to reduce the uncertainty of stock-outs, safety, and effective resource use and cost minimization (Brammer et al. 2012). Consequently, distribution relies on pull technique for all replenishments required by its distributors through the use of customer relationship management. On the other hand, inventory optimization techniques are adopted in the planning and scheduling to determine the quantity and the time frame for production (Nardone & Monahan, 2007). Unilever believes that partnerships in its supply chain management are essential practices because it is a powerful technique to deliver customer experience and value proposition (Unilever, 2012). The main partners include Barry Callebult a main partner in cocoa, Givaudan, The Dow Chemical Company, Metsa Board Corporation, WRI, LEAF, ALPLA, CCL Label, SAP & Accenture and Linfox Logistics. These partners help in business development, world class business support, capacity development, sustainability and business innovation in Unilever (Unilever, 2012). Unilever also aimed to increase its transparency of essential commodity supply chains that is aimed at helping terminate tropica deforestation through its partnership

Indigenous knowledge in education systems Assignment

Indigenous knowledge in education systems - Assignment Example The Common Curriculum Framework for the Language and Culture Programs of the Aboriginal Kindergarten to the twelfth Grade was developed as a collective effort. The effort encompassed the Western Canadian Protocol Aboriginal Languages Working Group and the Elder Advisors and, with contributors from British Columbia, Alberta, Manitoba, Northwest Territories, Yukon, and Saskatchewan. The paper was intended to serve as a framework that would reflect the universal beliefs and values integral in Aboriginal cultures in acknowledgment of the pedagogical issues in the Aboriginal system of education (Bopp, et al. 2004). In reference to Bopp et al (2004), the First Nations, Inuit and MÃ ©tis education policy framework of 2002 that was developed by Alberta Learning, in partnership with Native Education Policy Review Advisory Committee Representatives and Elders, was envisioned to demonstrate the department’s guarantee to enhance educational opportunities and chances for Aboriginal learners and students in Alberta. Additionally, it was intended to develop and progress an ongoing exchange of ideas with other education stakeholders and Aboriginal communities (Bopp et al., 2004). The initiated frameworks share the voices of indigenous elders speaking on the relationship Laws. These laws include humanity’s Relationship with the Natural World; humanity’s Relationship with one another; humanity’s Relationship with themselves; reconstruction and Colonization.

Role of the Registered Nurse in the Operating Room Research Paper

Role of the Registered Nurse in the Operating Room - Research Paper Example However, most hospitals have hired technical nurse because of high professional fee for registered nurses. As part of the cost cutting program, the companies resort to scrub nurse that has technical skills in handling instruments. This paper aims to discuss the role of registered nurse in the operating room. The role of nurses is examined in the three phases of operating procedure: preoperative, intra-operative, and postoperative. â€Å"Preoperative Role† Patients should receive an efficient and effective service from the health sector. That is why, the health care devises patient empowerment during the preoperative phase (Bramhall, 2002). The preoperative role of nurses involves the assessment of patient’s welfare. Nurses are responsible in preparing the psychological aspect of the patient for the scheduled operation. In order to perform this process, McGarvey, Chambers, and Boore (2000) assert that interpersonal communication is necessary. They gather information from the patient such as medical history, drug used in preparation for the surgery, and the willingness of patients to undergo a surgical operation. The information gathered are used to mitigate risks and determine the factors that may affect the patient’s health. Moreover, the patient is informed of the proposed treatment that the surgeon will perform on the scheduled surgery. The open communication is inhibited because the nurses explain the risk or the possible outcome of the operation, then they offer other methods to patients. The patients must agree with the procedure as part of preparing themselves psychologically. Thus, the nurses are not only rendering their professional service, but they involve personal care. â€Å"Intra-operative Role† During the operation, the patients are at the most critical level because a single mistake will lead to complications. Since the advocate of the medical society is to give efficient and high quality of service, the staff, includi ng the surgeon, must be careful in using the medical equipments and instruments. Allen (2000, p. 1038) states that RN has the duty to â€Å"prevent patient injuries, pressure ulcers, nerve damage, and burns, and to reduce transmission of infection.† To prevent injuries, McEwen (1996, p.1059) proposes that nurses should be knowledgeable in anatomy, since the skin is the â€Å"primary body affected by pressure injuries.† Thus, the nurses are responsible for positioning the patient in the operating table safely to avoid problems and generate positive outcome. During the operation, the nurses examine the physical condition of patients such as their vital statistics. Moreover, they check and assure the medical team that the surgical equipments used are sterile to avoid infection. Infection can be the cause of the patient’s death; hence, the reputation of the institution is tarnished. The preoperative nurses must be cautious to maintain asepsis or free from contaminat ion. â€Å"Postoperative Role† After the operation, patients should be admitted in a recovery area wherein they will be monitored. This is seconded by Stephens and Boaler (1977) that patients must be inspected regularly and precisely. This is to ensure that the patient has a â€Å"safe recovery from anesthesia and surgery† (McGarvey, Chambers, & Boore, 2000, p. 1097). The nurses will examine the physiological state of a patient including the circulation of blood and respiratory function. Once they are awake, the nurses provide information or educate patients about the surgery. The

Business and Industry involved in the development of Community College Essay

Business and Industry involved in the development of Community College programs - Essay Example In order to cater for the diverse needs of the businesses and industries, diverse programs have been developed by the community colleges as a direct influence of the former. People have also come to change their perspectives on community colleges, which consequently has resulted in the introduction of adult classes, part-time graduates enrollment programs to sharpen their skills. Businesses and industries have sponsored community colleges in different ways, provided internship opportunities for their students and influenced their curriculum, just to mention a few. Initially, community colleges were believed to be set up for the handicapped and underprivileged to provide them with general education and tradition liberal arts. However, with time, people began appreciating them. This was as a result of the rise of new businesses and industries which were in demand of labor. The short courses offered in community colleges as compared to other educational instructions provided the urgent workforce needed. The different industries and businesses establishments needed different and diverse skills. As a result, diverse courses came into being and students were taught programs like home economics, business studies teaching, secretarial studies, general courses and music. These trainings acted as links between semi-skilled laborers and professionals. All this made it possible for the students to get jobs after immediate completion of their courses. Gradually, people changed their perspective on community colleges, adult classes were introduced, part-time classes came into being and even graduates enrolled to sharpen their skills. This resulted in the enrollment of a huge number of students leading to the growth of community colleges. Business and industries play a major role in the development of Community College Programs. This state of affairs started back in the 1990s when there was immense business potential in America as new businesses and industries were

Indigenous knowledge in education systems Assignment

Indigenous knowledge in education systems - Assignment Example The Common Curriculum Framework for the Language and Culture Programs of the Aboriginal Kindergarten to the twelfth Grade was developed as a collective effort. The effort encompassed the Western Canadian Protocol Aboriginal Languages Working Group and the Elder Advisors and, with contributors from British Columbia, Alberta, Manitoba, Northwest Territories, Yukon, and Saskatchewan. The paper was intended to serve as a framework that would reflect the universal beliefs and values integral in Aboriginal cultures in acknowledgment of the pedagogical issues in the Aboriginal system of education (Bopp, et al. 2004). In reference to Bopp et al (2004), the First Nations, Inuit and MÃ ©tis education policy framework of 2002 that was developed by Alberta Learning, in partnership with Native Education Policy Review Advisory Committee Representatives and Elders, was envisioned to demonstrate the department’s guarantee to enhance educational opportunities and chances for Aboriginal learners and students in Alberta. Additionally, it was intended to develop and progress an ongoing exchange of ideas with other education stakeholders and Aboriginal communities (Bopp et al., 2004). The initiated frameworks share the voices of indigenous elders speaking on the relationship Laws. These laws include humanity’s Relationship with the Natural World; humanity’s Relationship with one another; humanity’s Relationship with themselves; reconstruction and Colonization.

Business and Industry involved in the development of Community College Essay

Business and Industry involved in the development of Community College programs - Essay Example In order to cater for the diverse needs of the businesses and industries, diverse programs have been developed by the community colleges as a direct influence of the former. People have also come to change their perspectives on community colleges, which consequently has resulted in the introduction of adult classes, part-time graduates enrollment programs to sharpen their skills. Businesses and industries have sponsored community colleges in different ways, provided internship opportunities for their students and influenced their curriculum, just to mention a few. Initially, community colleges were believed to be set up for the handicapped and underprivileged to provide them with general education and tradition liberal arts. However, with time, people began appreciating them. This was as a result of the rise of new businesses and industries which were in demand of labor. The short courses offered in community colleges as compared to other educational instructions provided the urgent workforce needed. The different industries and businesses establishments needed different and diverse skills. As a result, diverse courses came into being and students were taught programs like home economics, business studies teaching, secretarial studies, general courses and music. These trainings acted as links between semi-skilled laborers and professionals. All this made it possible for the students to get jobs after immediate completion of their courses. Gradually, people changed their perspective on community colleges, adult classes were introduced, part-time classes came into being and even graduates enrolled to sharpen their skills. This resulted in the enrollment of a huge number of students leading to the growth of community colleges. Business and industries play a major role in the development of Community College Programs. This state of affairs started back in the 1990s when there was immense business potential in America as new businesses and industries were

Capital Punishment Essay Example for Free

Capital Punishment Essay An eye for an eye, makes the whole world blind, Mahatma Gandhi. When the murders of today are murdered by the government, is that not hypocrisy? Capital punishment is legal in 32 U.S. states. Capital punishment was a penalty for many felonies under English common law, and it was enforced in all of the American colonies prior to the Declaration of Independence. Since 1976 lethal injection has been the primary method, although electrocution, gas chamber, hanging, and by firing squad are still legal and practiced in some states. The death penalty is barbaric and unethical. Innocent lives are being taken away. U.S. tax payers money is thrown out the window. Capital punishment laws should be abolished in the entire United States. Studies have consistently failed to demonstrate that executions deter people from committing crimes. (Death Penalty Information Center) As we sit in a jury box playing God, deciding who must live and who must die, we hand out the death penalty to teach society a lesson. We step into the shoes of a God and pass an irreversible judgment to mask our pain or disdain. Why kill people who kill people to show killing is wrong? This is hypocrisy. In our judicial system, we do not rape rapists, make drunk drivers stand in front of a speeding car, or chop off the thieving hands of someone who steals. In Muslim practicing countries, the harsh punishment used to deter humans from stealing is to have the thieves hand cut off. This practice does not deter thievery and is considered barbaric and irrational in todays American society. For some reasons unknown, we resort to a revenge mentality society when man kills man. A family who has lost a loved one due to a murder, will not find closure from th e killers death. They will find closure with acceptance and forgiveness in themselves. We cannot take away the life of another who may or may not be guilty of a crime. Consequently, innocent people have been convicted and executed. The wrongful execution of an innocent person is an injustice that can never be rectified. Any error rate is completely unacceptable, when we are talking about life  and death. Since 1973 the U.S. has released 144 prisoners from death row because they were found to be innocent of their crimes. (Amnesty) Wrongful conviction causes range from eyewitness error, to government miscount, false confessions, informants, mishandled evidence, improper forensic evidence, and bad lawyering. Capital punishment is also discriminatory towards minorities, poor, and the mentally ill. Africans make up about half of all homicide victims. Glenn Ford, a black man, was released last month after 30 years on death row in Louisianas notorious Angola Prison for a crime he did not commit. As a result of his poverty, Ford was assigned two lawyers to represent him at his capital trial -the lead attorney was an oil and gas lawyer who had never tried a case criminal or civil to a jury. The second attorney had been out of law school for only two years and worked at an insurance defense firm. As often happens in capital cases, the prosecutors used their peremptory strikes to keep blacks off the jury. Despite a very weak case against him, Ford, defenseless before an all-white jury, was sentenced to death. (ACLU) Ford is just one of many people who were found guilty beyond a reasonable doubt in capital and non-capital cases, but were actually not guilty at all. Once an inmate is executed, nothing can be done to make amends if a mistake has been made. Additionally, the death penalty is a huge cost to taxpayers. Sending someone to death row in the United States costs roughly $5 million, because the government takes the burden of paying for both sides. With appeals, and execution costs, death row is around $4 million more than an adult serving life in prison. The Constitution requires and long and complex judicial process for capital cases. The process is supposed to ensure that innocent men and woman arent wrongful executed, yet even with that the risk of executing an innocent person isnt completely eliminated. Death penalty cases consume much additional prosecution and law enforcement staff time because much additional work must be done. Prosecutors must investigate and prepare aggravating evidence for presentation in the sentencing phase of the trial, respond to evidence, file many more motions, and spend significantly more time in court than they would in a non-death penalty case. In addition to these staff costs, prosecutors, l ike defense attorneys, hire experts and consultants, including consultants to assist with jury selection and witness  preparation. Sheriffs departments must transport defendants and must provide additional courtroom security for lengthy death penalty trials, extra expenses that add up quickly. Indeed, a study of the federal system found that prosecution costs were 67 percent higher than defense costs in death penalty cases. The same study found that defense costs in death penalty cases were four times higher than in non-death penalty cases. (ACLU) Richard C. Dieter, MS, JD, Executive Director of the Death Penalty Information Center, said the following on June 7, 2010, in his testimony before the Pennsylvania Senate Government Management and Cost Study Commission, The death penalty is the most expensive part of the system on a per-offender basis. Millions are spent to achieve a single death sentence that, even if imposed, is unlikely to be carried out. Thus money that the police desperately need for more effective law enforcement may be wasted on the death penalty. Every stage of a capital case is more time-consuming and expensive than in a typical criminal case†¦ There is no reason the death penalty should be immune from reconsideration, along with other wasteful, exp ensive programs that no longer make sense. (Death Penalty Info) Thus the alternatives are more ethical, just, and less costly than capital punishment. By substituting a sentence of life without parole, we meet societys needs of punishment and protection without running the risk of an irrevocable punishment. Over two-thirds of the countries in the world 141 have now abolished the death penalty in law or practice. (Amnesty) It is time for the United States of America to catch up with the rest of the world and abolish capital punishment forever. Death Penalty Facts. (n.d.): n. pag. Amnesty Usa. Amnesty International, May 2012. Web. 8 Sept. 2014. . No Government Should Experiment with Human Life. American Civil Liberties Union. ACLU, 2011. Web. 08 Sept. 2014. . Testimony of Richard C. Dieter, Esq. Executive Director, Death Penalty Information Center to the Illinois House of Representatives Addressing Innocence and. _DPIC_. Death Penalty Information Center, 2014. Web. 08 Sept. 2014. .

Elements of the Marketing Process

Elements of the Marketing Process 1.1 Explain the various elements of the marketing process. Marketing Kotler (2010) defines that Marketing is the social process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others. Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners and society at large. (American Marketing Association, 2010) Customers Needs, Wants and Demands A successful business starts with knowing the customers. Customers are people who buy products and services from other people such as companies of one sort or another. The company may already know them as friends, neighbors and family but to develop the companys business, it is very important to know what the customers need or want. The needs, wants and demands help the marketers decide the products which they have to offer in the market. Needs Needs are easier to define but very according to social needs, physical needs, individual needs and other factors. The job of marketers is to understand the needs of the customers. Human needs are the basic requirements and include food clothing and shelter. Without these human cannot survive. The products which are under the needs category do not require push. By supplying more closely for the needs of customers, it is mostly successful for the companies which understand the reasons why the customers make the decisions such as what they buy and how they buy. (N.a, 2014) Examples of needs category products transportation sector Wants A difference is frequently made between needs and wants. The marketing concept is the attitude that business decisions should be based on what the consumer wants. (n.a, 2010). Wants are a step ahead of customers needs and also largely depend on the needs of the customers themselves. They are the form of human needs shaped by culture and individual personality (Class notes). For some customers, the wants are simple. On the other hand, other customers may be more specific in their wants. Examples of wants category products Car Demands A step ahead of wants is demands. When a customer wants something which is the best, and also the customer has the ability to buy it, then these wants are changed into demands. The main difference between wants and demands is customers desire. Example of demands category products – BMW Customers Satisfaction Customers satisfaction is a marketing term that relations how products or services supplied by a company meet a customers expectation. Customers satisfaction helps the companies to evaluate their ability in meeting customers needs and expectations effectively. (Zeithaml et al, 2009) Marketing Process The marketing process is the process of analyzing market opportunities, selecting target markets, developing the marketing mix, and managing the marketing effort. Target customers stand at the center of the marketing process. Various Elements of Marketing Process There are various kinds of elements under marketing process. They are – Situational Analysis Marketing Objectives Marketing Strategy Marketing Mix Implementation and Control. Situational Analysis The foundation of the marketing plan, which is known as a situational analysis includes many factors affecting on a business such as Swot analysis, Pestle analysis, Porters five forces and stakeholder analysis. Swot which stands for strengths, weakness, opportunities and threats is to create lists of all of the internal and external strengths, weakness, opportunities and threats to advise strategic planning decisions. Pestle which stands for political, economic, social, technological, legal and environmental is to identify all of the various external factors that might affect a business. A situational analysis can lead the organization of better understanding the factors which will influence its future. (Lorette, 2014) Marketing Objectives The objective is the starting point of the marketing plan. Marketing objectives are goals for the organization which wants to be successful when encouraging its products or services to customers. They should always support the companys mission and goals. They are important because they can show how the company will benefit from marketing, training the employees and managing (Pendergrass, 2013). Every effective goals and objectives are defined by the SMART criteria. SMART stands for Specific Measurable Agreed and Attainable Relevant and Realistic Timetable (class notes) For example – to increase 50 students per month in 2014 to crop at least 70% well-trained students in 2016 Marketing Strategy A strategy is a long-term plan to achieve certain objectives. Therefore a marketing strategy is a marketing plan considered to achieve marketing objectives. STP marketing is a three- step approach to build a target marketing plan. S is for segmentation, T is for targeting and P for positioning (Kokemuller, n.d). Segmentation is essentially a brainstorming activity due to demographics, psychographics, lifestyle, belief and values, life stages, geography, behavior and benefit (Hanlon, 2013). Targeting allows companies to classify the market segments that fit the best with their products. Hanks,(2014) states that Positioning includes the development of a product that the selected target market segment views as unique when compared to similar products in the industry. Marketing Mix Marketing mix is the combination of seven variables under a companys control that can be worked to achieve marketing objectives. Marketing managers use this to produce the best response in the target market. It is important to understand that the marketing mix principles are manageable. (N.a ,2014) Marketing decisions generally fall into the following seven controllable categories named as 7Ps. Product Price Place Promotion People Process Physical Evidence Implementation and Control An effective strategic implementation can determine the outcome of marketing planning. The effectiveness of implementation may be improved by the management of the planning process by building promise and ownership of the plan and its implementation. (N.a, 2013) N.a (2008) states that Strategic Control is the last step of management process, consists of monitoring and evaluating the strategy management process as a whole to ensure that it is operating properly. The basic of control is ability to measure. It compares what should happen actually with what actually happened or is likely to happen. 1.2 Evaluate the benefits and costs of marketing orientation for a selected organization. Production Concept The production concept is a concept where goods are produced without taking into consideration the choices or tastes of the customers. (Manzoor, n.d) Product Concept The customers will prefer products that have better quality, performance, and features as opposite to a normal product in the product concept. This is truly related in some places such as electronics and mobile handsets. Selling Concept The selling concept in marketing is the concept that customers will not automatically buy something they automatically sold. Marketing Concept Riley (2012) defines that A marketing orientated approach means a business reacts to what customers want. The decisions taken are based around information about customers needs and wants, rather than what the business thinks is right for the customer. Most successful businesses take a market-oriented approach. Societal Marketing Concept According to Kotler (2013), Social Marketing is the design, implementation, and control of programs seeking to increase the acceptability of a social idea or practice in a target group. Benefits of Marketing Orientation for MIC Appreciation The promotion of the business can get the appreciation and attention of the targeted students and parents across a wide ranging or specific market. Profits From the market process, the organization can get many profits by improving the attractions of parents and students during marketing yield effects. Adaptability Due to students service or students affair center and students feedback system, the organization can know what happening, feelings, wanting are and what they want to change some services of the school such as rules and teaching methods. Costs of Marketing Orientation for MIC Cost If there are no effect returning, the cost of market research for daily, and weekly or yearly can be one of the disadvantages of marketing orientation. Feedback It is not actually sure or very hard to get effective advices and feedbacks from the targeted students. Time If there are any needs to fix for the organization, too much time will have to be spent for discussions, meetings and so on. References Kotler. P, (2010) what is marketing? How 10 Experts Define It, [Online]. Available at http://www.skylinetradeshowtips.com/what-is-marketing-how-10-experts-define-it/> [Accessed 11th November 2014] American Marketing Association, (2010) what is marketing? How 10 Experts Define It, [Online]. 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